Work

Recent Projects

Explore our innovative projects and brand experiences.

Two young people stand in a kitchen. One, with dark curly hair and a colorful jacket, faces the camera. The other, with short straight hair and a dark sweater, looks down while standing beside them.

Love Magenta

LOVE MAGENTA lets Telekom employees show their pride in the brand through exclusive clothing and lifestyle products. Bold, stylish, and on-brand, each item celebrates magenta in everyday life.
Digital Experience
Brand Strategy
Telecom Innovation
Case Study
A laptop on a turquoise surface displays a website with the Telekom logo. The screen shows articles, graphics, and a banner featuring a man in glasses and Telekom branding.

Brand Dialog

Brand Dialog is Deutsche Telekom’s one-stop platform for fast marketing approvals and collaboration across national subsidiaries and partners. It streamlines workflows, ensures brand-compliant campaigns, and provides creative inspiration and insights to support local markets.
Customer Engagement
AI Solutions
Data Insights
The E.ON logo in white text is displayed on a red background with abstract, curved, layered patterns.

E.ON Smart Home

Redefining home automation with E.ON Smart Home, smarter energy, smarter living, smarter homes.
White stylized letters forming a monogram above the words ART BEEKN on a solid pink background.

Art Beekn

ART BEEKN is Germany’s first iBeacon art gallery, merging art, fashion and music with technology and urban culture.
Music & Technology
Interactive Experience
Urban Art
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White text on a black background reads A LAAF YOU with a red heart symbol. Below, in a red banner, is the German phrase EINE STADT DREHT DURCH.

Alaaf You

With ALAAF YOU we captured Cologne’s Carnival in all its faces – from wild street parades to backstage secrets – in a unique crowd-sourced cinema experience.
Community Experience
Storytelling
Entertainment
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Stylized illustration of a woman and man in vibrant magenta outfits posing confidently. The text TELEKOM MAGENTA with a green checkmark appears over the image. The background has a gradient of green to yellow.

Magenta Colorfix

The Magenta Colorfix automatically converts magenta-like colors in images into vibrant, on-brand Telekom Magenta. Perfect for quick social media posts in between.
Brand Consistency
AI Solutions
Visual Identity
View project

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